With your free Semrush account, you can perform up to 10 searches with 10 results each per day. Aleyda Solis is a speaker, author, and award-winning SEO expert. She is the founder of Orainti, an international SEO consultancy Agency, that helps international clients scale their organic search growth. She has won the European Search Personality of the Year in 2018 Award and was mentioned in the 50 online marketing influencers to follow in 2016. You can also count on our team to take care of your SEO strategies. They’ll take the time to understand your business, industry, and audience to create an SEO strategy that suits your needs and budget.

Plus, SE Ranking integrates with Zapier, so you can connect it to all the other apps you use. The Reviews Management feature aggregates online reviews from platforms like Google, Facebook, Yelp, Foursquare, and Tripadvisor. You can monitor what people are saying about your business, and the AI-powered semantic analysis helps identify common topics and sentiment patterns in customer feedback. SE Ranking even allows you to reply to Google and Facebook reviews directly from the platform, making it easier to engage with your customers. Like Semrush, Ahrefs isn’t likely to be a one-stop shop for all your SEO and content needs. But it’s a powerful ranking tool with some really effective competitor analysis features.

Best SEO Tools that SEO Experts Actually Use in 2024

SEOquake can sometimes lead to a crowded SERP because of the amount of data it shows. Especially when you only need to check basic things like metadata, content structure, and word count. This saves me time when I’m trying to understand what makes top-ranking pages successful. Honestly, I find myself going back and forth between these two tools from time to time.

GoSEO Product Optimizer

Some are geared toward helping you better select keywords and craft SEO-friendly content around said keywords. Creating an SEO plan without the top SEO tools is a bit like trying to bake a loaf of bread without measuring spoons or an oven. Using SEO software can help you start an SEO plan, monitor your efforts and analyze the data, so you can then refine your plan for better results.

Authority Labs — Best For Monitoring Multiple Websites

• From website analysis and performance to content planning and more, we’ve got you covered every step of the way.
• Google Analytics is a free tool that gives you a whole range of data for your website.
• For more features—including lazy loading, asset preloading, and instant indexing—choose a paid plan, which starts at $14 a month.
• If you want a taste of a complete SEO solution without investing in one of the mainstream tools, Serpstat is definitely worth considering.

Diib uses predictive AI to monitor all sorts of SEO vitals for your website, but the keyword tracking will keep you abreast of turbulent search pages. The tool works by reviewing your Google Analytics (you have to give it access) to spot blog posts with a downward traffic trend. Once it’s finished, you’ll get an emailed report with a list of content that could rank and get more traffic once it’s refreshed. One of the hardest parts of SEO is finding keywords with the right balance of search volume and low difficulty. Our Free Keyword Tool helps you overcome that hurdle by quickly surfacing a list of relevant keywords and the data you need to pick the best options.

“Seobility provides tremendous value for the price point. It is easy to use and can deliver benefits quickly to justify its usage and investment.” Our team members go through extensive training in order to BHS Links become product experts and to understand how to help every type of user they might encounter. Log into Ranktracker from your smartphone and quickly pull up the latest keyword position data in order to make quick, on­-the-­go decisions about your SEO strategies and daily budgets. Use the unique Discovery tool to uncover hidden traffic opportunities with just a few clicks.

The Essential plan includes five AI articles per month, while the Scale plan offers 20 AI articles per month. For those uninterested in article limits, Surfer also integrates with Jasper to make your content creation super (artificially) intelligent. Combined with the hefty subscription cost, Surfer is definitely a premium tool, but one that’s absolutely worth it. I was able to dig into a number of tools myself, but I wasn’t able to personally test each of them. When I couldn’t, I looked to firsthand accounts from real users, software demos, aggregated reviews, and Reddit forums to fill in the blanks. Use this free SEO tool to review your own pages’ metadata (to ensure it’s present and correct).

Enter your business’s physical address into our free online presence checker to see how it appears on local search engines and directories. Gain insight into how you can improve your online reach with Moz Local. Their AI marketing tools also provide opportunities to generate copy, metatags, outlines, and other content to scale your campaigns and cut down on copywriting resourcing. Backlinks are an influential ranking factor for search engines. But you don’t just need more of them, you need more high-quality backlinks. SEO PowerSuite’s Free Backlink Checker helps you keep track of the backlinks on your site.